Monday, December 12, 2011

Friday, December 2, 2011

Wednesday, November 30, 2011

Job Doc chat - Monday, November 28 2012

Missed our chat? Take a peek.

Monday, November 28, 2011

Monday, November 21, 2011

Interim Management role

From today's Job Doc blog!

Company or college name change

From Sunday's Boston Globe!

Tuesday, November 1, 2011

Second-hand smoke at work

Do you have this problem at your workplace?

Wednesday, October 19, 2011

At-will with no strings attached

What does "at-will" mean? Read on.

Monday, October 17, 2011

VP of Inside Sales

Strong inside sales leaders should apply. Mobile exp a plus. Must have intellectual horsepower, strong technical skills (insides sales - metrics,etc.), ability to work in a collegial environment, confidence and drive.

Saturday, October 15, 2011

Thursday, October 6, 2011

Steve Jobs on Work

"You've got to find what you love. And that is as true for your work as it is for your lovers. Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do. If you haven't found it yet, keep looking. Don't settle. As with all matters of the heart, you'll know when you find it. And, like any great relationship, it just gets better and better as the years roll on. So keep looking until you find it. Don't settle."

Friday, September 30, 2011

Marketing Manager - Able Banking

Marketing Manager

Able Banking, a division of Northeast Bank


Northeast Bancorp is a publicly-traded financial services company (NASDAQ: NBN) which is the holding company for Northeast Bank. Northeast is a full-service community bank, headquartered in Lewiston, Maine, operating with ten traditional bank branches, and over $645 million in assets, Northeast recently completed a merger transaction with FHB Formation LLC, bringing approximately $16 million of new capital to Northeast. As part of this transaction, Northeast is introducing two new lines of business, which will operate in Boston, Massachusetts with support from Northeast operations in Maine: a loan acquisition and servicing group; and an online affinity deposit program.

To create the online affinity deposit program, Northeast is building a new and exciting direct (online-only) savings bank under the brand: ABLE BANKING. Like other direct banks, Able Banking will offer higher interest rates than traditional banks and have FDIC backing, but it will have a unique consumer offering that will differentiate it from other direct banks: customers will be given funds annually to donate to any (qualified 501c3) charity of their choosing. With this new bank the more one saves, the more the bank will give to the customer to designate to their charity. The bank is poised to be a true game-changer in the banking industry.The new management of Northeast Bancorp has over 50 years of combined experience in the banking industry. They are passionate about creating a better banking experience for consumers, and about empowering them to make a difference in their communities. All are active in various philanthropic endeavors.

Able Banking will be launched in the fall of 2011. We are building a brand for the bank, create a vibrant website that will engage consumers in saving and giving through their social networks. A robust online marketing strategy is being developed to attract loyal customers through partnerships with non-profit organizations.

Position Description
Northeast Bank is looking for a highly motivated, hard working and organized Marketing Manager for Able Banking. Reporting to the VP of Marketing, the individual will be responsible for assisting with marketing plan development, messaging and execution as well as ensuring consistent brand and messaging adherence across platforms and channels. Qualified candidates must have a strong track record of managing partnerships and multiple projects. The candidate will represent this new bank with multiple potential and current business partners; it is essential this person have strong relationship management experience. This is a very execution, deadline-driven role. Experience with direct marketing efforts through various channels: partnerships with non-profits, social media, the web, mobile, as well as other platforms and networks is required. The role requires strong relationship management expertise and online marketing skills; online customer acquisition experience is a plus.

Responsibilities
- Working with the VP of Marketing, ensure quality and consistency of branding and positioning across all customer touch-points.
- Manage relationships with key non-profit organizations and non-profit aggregators; and the related marketing activities associated with these relationships.
- Assist with direct marketing efforts across the banks multiple marketing channels including and not limited to social, partnership, web 2.0, mobile, etc.
- Assist in the execution of the social media/online strategy.
- Write copy, with specific focus on engaging online community.
- Effectively work with external agencies to support partnerships and customer acquisition / loyalty.
- Assist with identifying market expansion opportunities.
- Contribute to positive, entrepreneurial and mission-driven work environment.
- Other responsibilities on an as-needed basis.


Skills/Requirements

- 3-7 years demonstrated experience in online marketing; prefer additional experience in offline marketing as well.
- Experience working with or within non-profits with a focus on relationship management and marketing campaign development and execution.
- Experience in creating and/or the management of web 2.0 campaigns and/or activities.
- Experience in both B2B and B2C spaces.
- Must have experience with LinkedIn, Twitter, blogging, Facebook and other social media tools.
- Experience with customer acquisition and retention.
- A passion for and experience in driving innovative online marketing.
- Able to build healthy working relationships.
- Record of effective marketing plans and executions.
- Experience in SEO, SEM and innovative OLA campaigns.
- Experience in web analytics including Google analytics and Omniture.
- Excellent writing and communication skills.
- Strong project management capability.
- Experience working in start-ups is a plus.
- Must understand and embrace metrics.
- Bachelor’s degree required.

This is an opportunity for a highly motivated marketer to help create, launch and build a new online bank.

Ideal candidate is an experienced marketer, highly motivated, organized, ethical, self-confident, with strong interpersonal skills, an attention to detail, and a self-starter who is attracted to a challenging opportunity in a new venture and can work effectively in an entrepreneurial environment. Must be able to effectively balance competing priorities. Candidate must be passionate about making a difference, and eager to work on a team to help create a successful and noteworthy company.

Relocation and sponsorship are not available for this position.

Additional Information:
Position is located in Boston, MA.
Northeast Bank is an EOE.

Contact:
Patricia Hunt Sinacole
psinacole@firstbeacongroup.com
www.firstbeacongroup.com

Monday, September 26, 2011

FMLA and siblings - what is "in loco parentis?"

Attorney Jeff Dretler de-mystifies the concept of "in loco parentis" with respect to FMLA leaves.

Tuesday, September 20, 2011

Personal branding advice for candidates

Branding and your job search -- your questions answered!

Wednesday, September 14, 2011

Basic skills aren't so basic!

From Sunday September 11th edition of the Boston Globe.

Wednesday, September 7, 2011

Wednesday, August 31, 2011

Director of Inside Sales

Director of Inside Sales for BiddingforGood.com. Cambridge-MA (Alewife) location. Must have inside sales management experience. CRM/Salesforce.com skills required. Will carry own sales quota for large/nationally known deals. Mobile exp a plus. Contact psinacole@firstbeacongroup.com

Tuesday, August 23, 2011

A termination at 5pm on a Friday?

From the Job Doc blog - Aug 22, 2011.

Tuesday, August 16, 2011

Turning a question re:layoff into an opportunity

Interview questions are opportunities!

Date of birth question - legal or not?

Date of birth question - legal or not?

Job Doc chat - August 15, 2011

What did we chat about? It was a small group on a rainy day but good questions!

Monday, July 18, 2011

Foul mouth in the office

Do you work in an environment where swearing is commonplace, almost expected?

Monday, July 11, 2011

Hopkinton Networkers Group - Fri July 15th

I am speaking at the Hopkinton Networkers Group on Fri July 15th. Event starts at 10am. Hope to see you there! Come and listen to hear how you land a job in a tough economy! St Paul's Church, Hopkinton, MA.

Monday, June 20, 2011

Travel delays and appointment mishaps

What to do when you can't get to an appointment?

FMLA for a sibling?

Are you eligible for an FMLA leave for a sibling?

Saturday, June 4, 2011

VP of Marketing

VP of Marketing Opportunity available!

Position Description
Able Bank, a division of Northeast Bank, is looking for a highly motivated and strategic VP of Marketing. Reporting to the Chief Administrative Officer, the VP of Marketing will be responsible for marketing plan development, messaging and execution as well as ensuring consistent brand and messaging adherence across platforms and channels. The VP of Marketing will direct marketing efforts through various channels: partnerships with non-profits, social media, the web, mobile, as well as other platforms and networks. Responsibilities will also include customer acquisition and retention strategy, online customer experience, and managing the bank’s marketing resources, including budget and team. This role requires strong online marketing skills; online customer acquisition experience a must.


Responsibilities
• Ensure quality and consistency of branding and positioning across all customer touch-points.
• Direct marketing efforts across the banks properties including and not limited to social, partnership, web 2.0, mobile, etc.
• Refine and implement partnership strategy with key non-profit organizations and non-profit aggregators.
• Define social strategy, implementation, management and assessment.
• Must have experience with Linkedin, Twitter, blogging, Facebook and other social media tools.
• Strategize on customer acquisition and retention, CRM strategy and techniques.
• Create and execute the primarily online campaigns.
• Manage overall customer experience across all channels and touch-points.
• Develop and manage the marketing budget.
• Serve as the primary point of contact for agency relationship(s).
• Research, analyze and monitor marketing activity to identify opportunities.
• Build and grow the marketing team.

Skills/Requirements
• 5-7 years demonstrated experience in online marketing, prefer additional experience in offline marketing as well.
• Bachelor’s degree required, MBA with concentration in marketing preferred.
• Experience in creating and/or the management of web 2.0 campaigns and/or activities.
• Experience in building and managing affinity partnerships in both B2B and B2C spaces.
• A passion for and experience in driving innovative online marketing.
• Able to build healthy working relationships.
• Fundraising experience either on the charity side or agency side with a focus on web and mobile/
• Record of effective marketing plans and executions.
• Demonstrated ability in launching online campaigns with a focus on customer acquisition.
• Experience in SEO, SEM and innovative OLA campaigns.
• Experience in web analytics Including Google analytics and Omniture.
• Strong helicopter capability (must be able to move easily between the strategic and tactical).
• Experience working in start-ups a plus.
• Must understand and embrace metrics.

This is an opportunity for a highly motivated and strategic marketer to help create, launch and build a new online bank. They will be involved in the key aspects of the launching and marketing of a unique opportunity for consumers.

Ideal candidate is an experienced marketer, highly motivated, ethical, self-confident, with strong interpersonal skills, an attention to detail, and a self-starter who is attracted to a challenging opportunity in a new venture. Candidate must be passionate about making a difference, and eager to work on a team to help create a successful and noteworthy company.

Relocation and sponsorship are not available for this position.

Friday, May 20, 2011

Don't forget about rehires!

If you are recruiting, don't forget about rehires!

Saturday, April 23, 2011

Econ Analyst role available - Cambridge, MA

Our client is looking for a recent grad (May 2011 is fine!) with very strong math/quant skills. Math, math and more math. Must have graduated from a top school. Total comp 85-100K. Econometrics, stats, etc.

Great location - Harvard Square.

Friday, April 22, 2011

From Monday's Job Doc Blog

How do you get sales experience while still in college?

Monday, April 18, 2011

From Sunday's Job Doc column

College grad resume tips!

Sunday, April 3, 2011

Marketing Analyst

Marketing Analyst for BiddingForGood.com


Position Responsibilities:
• Use data to help support, guide and analyze all marketing initiatives
• Analyze and report data from multiple channels: CRM, web analytics, email marketing, social media, partnerships
• Develop data-driven, actionable insights for all marketing projects
• Translate data needs from high level business goals
• Develop and maintain standardized reports for all major initiatives.
• Other related duties as needed.
Qualifications:
• BA degree in related field (Business, Statistics, Math, Economics)
• Two plus years of experience in the field or in a related area.
• Experience with web analytics programs like Google analytics, Omniture, and CRM tools like Salesforce, Hubspot.
• Enthusiastic “self-starter” who works well in a team environment and is execution oriented. Capacity for broad, strategic thinking is important – but ability to structure and execute in a deadline driven culture is a must.
• The ability to clearly present ideas and data analysis with strong written and verbal communication skills.
• A passion for new technologies, large data sets and the desire to use every tool available to find answers to business challenges.
• Very strong proficiency with Microsoft Excel and PowerPoint.
• Familiarity with nonprofit fundraising and online auctions a big plus.

Contact psinacole@firstbeacongroup.com.

Monday, March 28, 2011

Candidate Blunders from boston.com

Candidate blunders -- are you guilty of any?

Job Doc chat - March 29, 2011

Lots of good topics today!

Acting Manager?

Acting Manager.... read on

Thursday, March 24, 2011

Marketing Comms Specialist

The Company (www.seewhy.com)

SeeWhy was established in 2003 and has headquarters in Andover, Massachusetts and Windsor, London. SeeWhy delivers a breakthrough in website conversion technology by providing marketers with the real-time, automated website analytics and re-marketing tools necessary to immediately reach out to website visitors at the moment that they abandon their online purchase or form. SeeWhy Conversion Manager provides one of the highest and most easily attainable ROI's of any online marketing initiative, generating 10 times the revenue of traditional email marketing campaigns. SeeWhy plans to relocate their US headquarters from Andover to Boston in July, 2011.
The company’s target markets are online marketers and ecommerce executives in ecommerce and online businesses.
Due to continued success and growth, SeeWhy is hiring a Marketing Communications Specialist to contribute to business growth in the USA and also penetration of the European, Middle East and Africa (EMEA) market place.
_________________________________________________________________________
The Role of Marketing Communications Specialist

To develop and assist with all operational, marketing and communications activities as defined by the business in order to increase revenue and to assist with the penetration into new geographically defined markets. Strong candidates will be able to make both strategic and tactical contributions with a specific focus on lead generation. This is a hands-on role.

To ensure that through effective e-marketing campaigns our profile is raised and a growing number of new customer inquiries are fed into the sales funnel.

Key Responsibilities:

• Develop and implement effective communications ranging from online, collateral and direct mail campaigns

• Manage all marketing activity for CRM system (Salesforce) including the leads database, email marketing and webinar platforms

• Drive lead generation campaigns to increase the volume of leads provided to the sales team

• Create and establish campaign cycles

• Assist in the development and production of sales tools and collateral for the sales team

• Work with external marketing and PR agencies

• Develop and drive regular webinars across USA and EMEA

• Oversee promotional activities, including US-based tradeshows and partner marketing

• Track, monitor, analyze and report on marketing communications performance and key KPI’s

• Drive online advertising strategy using PPC advertising; monitor and report effectiveness

• Monitor and report on website traffic using Google Analytics, and drive content and website improvements to increase traffic using external SEO, PPC and web agencies

SKILLS AND EXPERIENCE
__________________________________________________________________________

• Four-year college degree in business, marketing, economics, communications, creative arts/media or related field preferred

• Minimum three years marketing communications experience, including internships, summer jobs, etc., preferably in the B2B space

• Knowledge and experience of e-marketing – webinars, email marketing. knowledge and familiarity of pay-per-click search marketing, SEO, digital media, social media, on-line media are preferred

• Working knowledge of Camtasia, Salesforce.com, GOTO webinar and google analytics preferred

• Excellent written and verbal communication skills; must be able to write copy independently

• Expertise and experience of what makes email marketing work well is a distinct advantage

• Analytical marketer familiar with using key performance metrics to learn what works and drive traffic to websites and into the sales funnel

• Able to multi-task and to handle multiple priorities, across different time zones and locations is essential (without dropping the ball, while maintaining a sense of humor!)

• Able to communicate internally and externally at all levels and across functions

• Enthusiastic and adaptable approach to work – some flexibility will be required due to international time-zones, must be able to work independently

• Additional responsibilities as needed

Email communication preferred - psinacole@firstbeacongroup.com

Monday, March 14, 2011

Knowing a neighbor's past record

Read on.... interesting dilemma!

Wednesday, February 23, 2011

Media hit for BiddingForGood.com!

Read on about one of our favorite clients - BiddingForGood.com!

Monday, February 14, 2011

Monday, February 7, 2011

Job Doc blog - February 7, 2011 - Meal breaks

Meal breaks -- what are the rules in Mass?

Monday, January 31, 2011

Job Doc blog - Emailing a resume

Submitting a resume via email -- thoughts, tips and lots of reader's comments!

Monday, January 24, 2011

Job Doc blog - January 24, 2011

Can you remove a degree from a resume? Why or why not?

Job Doc chat - January 24, 2011

Lots of interesting discussion today!

Tuesday, January 18, 2011

Job Doc blog - January 17, 2011

From this Monday's Job Doc blog!

Saturday, January 15, 2011

Join me at the Reading Public Library on Feb 2nd!

Join me at the Reading Public Library on Wed Feb 2nd!

Monday, January 10, 2011

Retailer struggling with healthcare costs.... what to do...

Retailers (and other employers) are struggling with healthcare costs. What to do? Read on.

Friday, January 7, 2011

Inside Sales Rep opportunity

Inside Sales Rep opportunity!

General OverviewDo you want to make a difference in the world? Do you want to earn a significant paycheck? Do you want to be part of one of the fastest growing tech companies in the Boston area? Do you want to sell a service that gives charities and schools $4 back for every $1 they spend?

BiddingForGood, a rapidly growing online fundraising auction service to the charitable fundraising industry seeks an intelligent, motivated and driven individual to join our sales team as an Inside Sales Representative.

This is for the ambitious, motivated, and experienced sales professional who is seeking an opportunity with a rapidly growing, venture capital-backed startup (Tier I investors and senior mgmt team with over $200 million in prior wins). This role is appropriate for an overachiever who wants to use your inside sales experience to close “good business” which will translate into earning significant compensation. Our ideal candidate will possess a strong sense of urgency and demonstrate effective time management skills.

Requirements include -• High degree of motivation and drive to succeed. Strong initiative and a desire to be an overachiever
• Very strong communication/phone skills. Ability to develop rapport
• Strong execution and organizational skills – ability to juggle lots of balls and translate efforts into results
• Comfortable working in a start-up environment where speed is key and resources are scarce
• Comfort with ambiguity-we don’t have it all figured out--yet
• Excellent problem solving capability
• Able to work the sometimes long hours a venture capital backed company requires
• Resilient, able to move forward despite “hiccups”
• Ability to manage pipelines effectively
• Ability to work well as an individual, as well as a team player
• Track record of achieving superior results (school, prior jobs, extracurricular activities)
• Bachelor’s degree or equivalent
• Nice to haves;
o Familiarity with nonprofit development fundraising and/or experience as a non-profit volunteer a plus
o Experience with auctions or online auctions a plus
o 3-5+ years experience in Sales, ideally selling a B2B “small ticket”, transactional offering

The CompanyLocated in Cambridge, next to the Alewife MBTA station, BiddingForGood is serving thousands of non-profit customers nationwide with an online auction and community building tool set. Position includes competitive sick/vacation/holiday package, equity, health, long-term disability, life insurance and 401k plan. It is a low-salary, high-commission position with no cap on upside earnings. Sponsorship and/or relocation assistance is not available for this position.

Please include salary requirements when applying for this position. Email response only. Due to the expected high volume of interest, BiddingForGood will only respond to candidates selected for further consideration. BiddingForGood, Inc. is an equal opportunity employer.

1-7-11

Good news for all.....

Good news for all of us, including job seekers!